allure

noun

1. (countable, uncountable)The power to attract, entice; the quality causing attraction.
2. (countable, dated, uncountable)Gait; bearing.

   “Harper's Magazine The swing, the gait, the pose, the allure of these men.”

3. (countable, uncountable)The walkway along the top of a castle wall, sometimes entirely covered and normally behind a parapet; the wall walk.

verb

1. (transitive)To entice; to attract.

   “[They retained] their ſweet skill in wonted melody; / Which euer after they abuſd to ill, / T’allure weake trueillers, whom gotten they did kill.”

   “Injustice doth allure them; as the honour of their vertuous actions enticeth the good.”

   “A tender voice his wondring ear allur'd.”