deixis

noun

1. (countable, uncountable)The use of a word, such as a pronoun, to refer to something that must be identified from the wider context; a word used in such a way.

   “Deixis allows for economy of speech but introduces ambiguity when that speech is recorded.”

   “For those who treat language as a generative system for objectively describing the world, deixis is a big black fly in the ointment. Deixis introduces subjective, attentional, intentional and, of course, context-dependent properties into natural languages.”