marketability

noun

1. (countable, uncountable)The likelihood that something will sell; market appeal.

   “This is a beautiful house with high marketability.”

   “From the job seeker's point of view, however, it may be best to stay in school for an internship—if you can afford the time and expense. That way, some career advisers say, you can maximize your marketability to get the hottest job at the highest possible salary.”